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  • Jonathan Ogilvy

    Jonathan began riding Vespas in 1983. Since then a wide variety of stylish transportation has taken him in a big full circle all the way back to riding Vespas in the San Francisco Bay Area. This time it is a veteran software developer's means of getting out of the city, with the wife to the beach (in shortest time), to and from the office downtown (in shortest time).

  • Neil Barton

    Neil Barton grew up in the small town of Bayonne, NJ in the shadow of NYC. He is 32 and is married to his high school sweetheart Karyn. He is a seasoned technology professional working in Manhattan as the network manager of a publishing company. He attended New York University for a bachelors of science and has traveled far and wide. He has been riding his beloved Vespa ET4 for 2 years. His personal weblog can be found at UrbanNerd.com.

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January 23, 2006

Conspicuous Thrift Is Cool

Bobos Chris Ayres, Los Angeles correspondent for the London Times provokes chuckles with a BoBos in Paradise sort of approach to the Vespa alternative. Driving a gas-guzzler had driven him to inwardly brooding over keeping up with the Joneses and their hybrid cars. Sensing what would make him happy, his wife gave him a Vespa for Christmas.

“Don’t worry,” she cooed. “You’ll look cute on it.” Now, as any man knows, there is a whole universe of difference between cool and cute.

Don't worry, I say too, Chris. Once you've logged more than 50 miles and have gotten past the wobbles, you'll be cool. [Thanks to Pete Selkowe, Vespaway reader and PX200 rider from Racine, Wisconsin for this story]

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